Launched by CJ Logistics in 2021, Staville is a luxury glamping resort perched 600 meters above sea level on Hallasan Mountain. With the slogan “The First Village Under the Jeju Sky,” it offers breathtaking panoramic views of Jeju’s untouched nature and a mesmerizing starlit sky. Unlike conventional camping resorts, Staville seamlessly blends luxury and nature, offering an elevated outdoor experience where guests can fully immerse themselves in nature without compromising comfort. Each high-end yurt is designed with premium amenities and personalized services, ensuring a truly indulgent retreat. Beyond its accommodations, Staville provides a curated selection of experiences and facilities designed to elevate glamping beyond the ordinary. Guests can enjoy a private bonfire under the stars, indulge in locally inspired gourmet dining, or embark on exclusive outdoor adventures, each moment meticulously crafted to create an unforgettable escape. To reinforce the resort’s distinctive identity, a signature graphic motif was developed, drawing inspiration from Jeju’s natural landscape and vast night sky. Cleverly utilizing negative space, the design evokes a celestial ambiance that is seamlessly integrated across key brand elements—from signage and packaging to digital marketing and promotional materials. This visual consistency strengthens brand recognition and enhances the immersive guest experience. More than just a resort, Staville redefines luxury glamping—where tranquility, sophistication, and adventure come together in perfect harmony.
